Finding the right foundation shade sounds simple, yet it’s one of the most common beauty mistakes people make at every age.

Bobbi Brown, 66, shared a “public service announcement” about how to “choose the correct color” of foundation to match your skin tone. The makeup artist dispelled “misinformation” about shade matching ...

The easiest way to get started is by analyzing your current foundation. Since this shade is already a match, it's a great starting point. You'll notice that many foundation shades are marked by the ...

It can be hard to find your exact shade of foundation. In recent years, brands have expanded their complexion ranges to cater ...

I never know how to select the correct colour foundation for my skin tone – a friend advised me that because I am fair with pink undertones, I should look for a more yellow-based foundation. Is this ...