Rolex usually plays it close to the vest, but 2025 brought a broader, bolder mix of metal and print, spanning wrist, desk and ...

A new report indicates that Rolex is about to raise its prices an average of 7 percent across its catalog beginning in ...

Rolex’s founder, Hans Wilsdorf, was onto something when he made his company logo a crown – it has remained the king of watch brands for more than a century. Its enormous brand equity is partly because ...

Watches and Wonders 2025 is upon us. Click here for all our reports from the watch world's biggest annual event. Over the weekend, Roger Federer was spotted wearing a Rolex. Normally, this wouldn’t be ...

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The building, designed by architect Mariam Issoufou, was conceived to represent the brand’s commitment to long-lasting, quality design with a sustainability-minded soul. Drawing on Issoufou’s ...