YouTube for SEO is more powerful than ever. It plays a crucial role in modern-day marketing, where a multi-channel approach helps brands get visibility. Think of YouTube as a search engine in its own ...

People watch an average of 16 hours of online video per week. And 85% of businesses use video as a marketing tool. So it shouldn’t be a surprise to hear that video is rapidly becoming an essential ...

YouTube creators need to put themselves in the position of their audiences and understand how audience members search for content. To ensure your videos rank highly on YouTube, you need to focus on ...

Learn how to optimize your videos for better ranking on YouTube. Drive brand awareness, engage your audience, and unlock new revenue streams with an effective video strategy. Although YouTube is owned ...

According to a new report released by RankRanger, a good ranking in YouTube search doesn’t guarantee that a video will also rank well in the video carousel in Google search, and vice versa. This study ...

In a bid to boost the time users spend on the site, videos that hold viewers' attention will rise higher in searches. Casey Newton writes about Google for CNET, which he joined in 2012 after covering ...

Blogging is not what it was 10 years ago. Getting a blog post to rank in Google is becoming increasingly difficult. YouTube has changed a lot as well: Getting videos to rank on the platform is not as ...