Approximately 44 million Americans provide unpaid care to people who are elderly or disabled, which means they're responsible for everyday tasks like grooming. Shaving another person can be extremely ...

How does the top company in the global razor market improve the age-old shave? To perfect the new Venus Swirl, Gillette researchers went into women’s homes and watched them shower (in bathing suits).

Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...

For years, innovation in men’s razors seemed to center on adding more blades. More recently, with the advent of upstarts like Dollar Shave Club and Harry’s, the focus has shifted to affordability.